Measure Your Brand’s Online Visibility with Vrank

Vrank is a free online social media analytics tool that summarizes all the metrics associated with online visibility like mentions of social media, social media activity, media coverage, search engine results, SEO (Search Engine Optimization) performance, etc. into one single and simple as well as dynamic score that clearly reflects a brands visibility online. Launched… Continue reading Measure Your Brand’s Online Visibility with Vrank

The Culture of Working Long Hours Has To Change

Web professionals are well-known for their long working hours and in fact, this has become a culture nowadays. Most web professionals take great pride in their long working hours and talk about it as if it were a badge of honor. They either proudly claim to belong to the category of overworked people or they… Continue reading The Culture of Working Long Hours Has To Change

The Potential Impact of HTML5 on Search Engine Optimization

There has been a lot of discussion about the next major revision of the HTML standard that is still in the pipeline. HTML is also an integral part of all SEO efforts and with the widespread adoption of HTML5; search engines will be able to use a number of new elements to find those page… Continue reading The Potential Impact of HTML5 on Search Engine Optimization

How to Survive Internet Marketing-II

Always think big. Most of us overestimate our short-term potential and underestimate our long-term capability. Pitch you website to a friend and convince them in three selling points about why people must buy from you. Go back to your website and check if these hold true. What you are trying to accomplish may be quite… Continue reading How to Survive Internet Marketing-II

How to Survive Internet Marketing-I

Key tips to survive and make the most of internet marketing: Focus on your work to stay productive. Concentrate on what matters and not what breaks your train of thought. Always make notes when you watch a webinar or a video. Passive watching is not worth your time unless you learn something and can action… Continue reading How to Survive Internet Marketing-I

Persuasion Devices to Include In Your Sales Copy

The realm of sales is all about enticing prospects, interested customers, and potential clients to try out your products and services. There are a number of tips and techniques to ensure that your sales page maximizes your ROI (Return on Investment). Think About the Desired Outcome If you take a look at the products and… Continue reading Persuasion Devices to Include In Your Sales Copy

Beating the Competition as a Clickbank PPC Affiliate Marketer

With the number of new competitors entering the tough and constantly evolving game of Clickbank affiliate marketing each day, making good profits has become increasingly difficult. There are innumerable courses that are currently available on PPC and affiliate marketing. They are primarily designed to educate and inform people about the underlying concepts using the Clickbank… Continue reading Beating the Competition as a Clickbank PPC Affiliate Marketer

Draw Traffic and Establish an Online Authority through Podcasting

Technology constantly brings with it some pretty cool stuff and podcasting is definitely one of the most interesting concepts. Equipment Involved So, what is the best way to use a podcast for online marketing? Combining a WordPress site with a podcasting plugin is definitely the way to go. WordPress sites can be created in no… Continue reading Draw Traffic and Establish an Online Authority through Podcasting

Good Examples and Best Practices for Using ‘Call to Action’ Buttons

‘Call to Action’  as the term suggests, is one of the most popular elements of a webpage that entice, persuade, or engage a user to take an action. More often than not, these are incorporated into web pages as clickable buttons that either lead to another page with additional information (‘Learn More’) or take the… Continue reading Good Examples and Best Practices for Using ‘Call to Action’ Buttons

Tips and Techniques to Build User-Centric Websites

Focusing on the business objectives of your website at the cost of ignoring user experience and satisfaction is a big no-no. At the end of the day, a business can do well and a website can be successful only if the end users and customers are happy. Sometimes, website owners get obsessed with their ROI… Continue reading Tips and Techniques to Build User-Centric Websites