Category: Conversion Rate Optimisation

Technology constantly brings with it some pretty cool stuff and podcasting is definitely one of the most interesting concepts. Equipment Involved So, what is the best way to use a podcast for online marketing? Combining a WordPress site with a podcasting plugin is definitely the way to go. WordPress sites can be created in no… Continue reading Draw Traffic and Establish an Online Authority through Podcasting

‘Call to Action’  as the term suggests, is one of the most popular elements of a webpage that entice, persuade, or engage a user to take an action. More often than not, these are incorporated into web pages as clickable buttons that either lead to another page with additional information (‘Learn More’) or take the… Continue reading Good Examples and Best Practices for Using ‘Call to Action’ Buttons

Focusing on the business objectives of your website at the cost of ignoring user experience and satisfaction is a big no-no. At the end of the day, a business can do well and a website can be successful only if the end users and customers are happy. Sometimes, website owners get obsessed with their ROI… Continue reading Tips and Techniques to Build User-Centric Websites

Is Step-by-step Training A Good Way To Learn? The education memory expert Daniel Dobos is a specialist in advanced learning strategies and runs Mental Blank VCE where he conducts programs to help students get better results using his memory enhancing techniques. Since his programs always follow a linear fashion where students are guided in a… Continue reading Learning Step By Step

Organic SEO refers to the wide array of legitimate methods that are used by online entrepreneurs and marketers to optimize their website. ‘Web optimization’ helps online businesses rank higher on the Search Engine Result Pages (SERPs).Search engine results listings are free and websites listed in the organic search results do not suffer major changes in… Continue reading What is Organic SEO and Why is it Important for Your Website?

Facebook Questions Almost every individual and business has a Facebook page today to communicate with friends, professional contacts and customers. The social media giant recently expanded it Questions feature that enables friends to both ask as well as answer each other’s questions. If a user agrees to an answer, all they need to do is… Continue reading Facebook Questions – Asking The Questions on Facebook

The dynamic and competitive sphere of online marketing is open to businesses, both big as well as small. There are a number of small and medium players who have made it big through the smart and intelligent implementation of internet marketing techniques.Studies show that an incredible thirty to thirty five percent of user-generated search query… Continue reading Why is Local Internet Marketing Important for Small and Medium Businesses?